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Since its launch, independent research has consistently shown that the Investors in People framework provides real business benefits to organisations of all sizes, and across all sectors.
Investors in People has grown to be the UK's leading people management business improvement standard because it delivers improved performance to thousands of organisations. The practical benefits of working towards and achieving the Standard are many, including:
Managerial Capabilities and Performance
Evidence shows that Investors in People underpins effective management through its impact on the development of managerial capabilities and management performance, This includes: Enhancing the knowledge, experience and skills of managers, Supporting the development of an organisational learning culture, Improving the effectiveness of management development practice and Facilitating the creation of a high-performance environment
As a result Investors in People recognised companies have better managerial capabilities that trigger a chain of events leading to better financial performance, resulting in higher profitability – as shown in their published accounts – than non-recognised companies. Furthermore, the more companies that embrace Investors in People, the better their performance will be.
- Click here for the Cranfield School of Management report 2010
Improved earnings, productivity and performance
Skilled and motivated people work harder and better. Recent research has shown that Investors in People improves financial performance, increased profitability and helps organisations meet their strategic objectives.
- Click here for the Cranfield School of Management report 2008
Effective change management
Improving communication throughout the organisation will allow people at all levels to prepare for changes which are taking place in the future, and to be more positive about those changes. Increased input and effective management of responsibility facilitates effective decision making and the changes that accompany it.
Managing change in a downturn
CBI research stated that "Investors in People is a particularly useful framework for organisations undergoing significant or rapid change" The COI concluded that Investors in People creates a virtuous circle which helps organisations manage change in a recession. It does this by embedding a strong change culture, encouraging employers to embrace new challenges and secure competitive advantage.
- Click here for the COI report.
Increase profitability
Investors in People accredited organisations generate higher gross profit per employee. The typical organisation that currently does not have Investors in People accreditation could generate an addition £176.35 per employee in gross profit per annum if they worked with Investors in People.
- Click here for Marc Cowling's article for the Institute of Employment Studies.
Business improvement focused
Whatever your business priorities are, the Investors in People framework can be geared to ensure you get the best results against your objectives. Our team of specialists can advise you how well you are performing, suggest key performance indicators or provide tailored advice and consultancy on where best to focus your development activities.
- See our new approach to Investors in People.
Customer satisfaction
Investors in People is central to helping employees become customer focused, enabling organisations to effectively meet customer needs. Customer support staff that understand their product or service can provide your customers with a more efficient and valued service.
Vision and effectiveness
Cascading the vision and direction of the organisation is one of the strongest levers you can pull to generate improved performance. Organisations that have Investors in People recognition are more likely to achieve organisational goals and meet their strategic objectives, as shown here in the Cranfield School of Management report on The impact of Investors in People on people management practices and firm performance.
Enhanced quality
Investing in people significantly improves the results of quality programmes. Investors in People adds considerable value to the ISO standards, Lexcel, and other total quality initiatives.
The additional benefits an organisation can gain from the Standard are:
- The opportunity to review current policies and practices against a recognised benchmark
- A framework for planning future strategy and action
- A structured way to improve the effectiveness of training and development activities.
- Motivation is improved through employees' greater involvement, personal development and recognition of their achievements.
A winning formula!
In addition to improving business performance, some customers work with Investors in People to stand out from their competitors, attract and retain the most talented people, or to win new business. Public recognition for real achievements measured against a rigorous National Standard pays dividends.
If you want to discover how some of the organisations within the West Midlands region have benefited from their Investors in People journey, then please have a look through our Case Studies.

